Job Details

The Company:

This leading Hospitality Group are passionate about providing unique and world-class events for their clients. With a team across a range of functions, they are looking for a General Manager of Sales & Marketing to lead the Sales and Marketing in the hospitality and events industry. 

Position Terms:

• Full-time, permanent role
• Working 5 days a week in the office
• Salary: $120,000 - $130,000 plus super plus bonuses

The Role:

The General Manager of Sales & Marketing will oversee sales, marketing, business development, and revenue management, to drive sustainable growth and profitability. This role requires a strategic visionary who can align General Manager of Sales & Marketing functional teams, optimise pricing and distribution strategies, and cultivate strong relationships with key clients and partners.

Key Responsibilities include;

• Develop and implement a comprehensive sales strategy that aligns with company financial objectives.
• Identify revenue streams and sales opportunities of all business units.
• Oversee sales teams to ensure achievement of targets for venue sales and event management services.
• Build strong relationships with corporate clients, event organisers and partners.
• Align marketing to drive sales, brand awareness, and customer engagement.
• Develop marketing strategy to achieve sales goals and objectives.
• Identify and secure strategic partnerships, and corporate agreements.
• Expand into new markets and customer segments to increase market share.
• Optimise pricing strategies and venue packages to maximise profitability.
• Collaborate on forecasting, budgeting, and performance analysis for all revenue streams.
• Lead, mentor, and develop high-performing teams in sales, marketing and event management.
• Foster departmental collaboration to ensure alignment with company goals.
• Leverage data-driven insights to track performance, refine strategies, and inform decision-making.
• Monitor key metrics such as venue occupancy rates, event spends and event profitability.
• Ensure a seamless and exceptional customer experience at all touch points.

The Candidate:

The successful candidate will have strong sales and marketing experience within the events and/or hospitality industry. Proven experience in leadership and people management is essential for this role. 

• Proven experience in sales leadership roles within hospitality and/or events.
• Strong expertise in sales, marketing and revenue management.
• Demonstrated ability to develop and execute successful sales strategies.
• Exceptional leadership and team-building skills.
• Analytical mindset with proficiency in sales analytics and forecasting tools.
• Excellent communication and relationship management abilities.
• Exceptional organisational and time management skills.
• Ability to work from the office 5 days a week.
• Ability to work outside of normal business hours and weekends for events when required.

For more information regarding event positions follow us on LinkedIn and/or Facebook at Apex Event Recruitment

If this role doesn't fit but if you are interested in Events positions in Australia, then please register your resume through our website:  www.apexeventrecruitment.com.au

Please note that this role will be subject to background checks and you must have the right to live and work in this location to apply for this job.